Clarity from Chaos
I help marketing agencies and brands turn messy data into clean, client-winning stories.
10+ years building analytics systems that make reporting fast, accurate, and trusted. From quick dashboard rescues to full data warehouses, I design client-owned solutions that save hours and grow confidence.
Reporting Rescue
Rebuild messy dashboards, identify meaningful metrics, determine data sources of truth, fix reporting mis-matches.
10–20 hrs saved per client per month
Decisions not debates
BigQuery Data Warehouse
Own your data. Combine GA4, Ad Data, Shopify and more into one reliable dataset.
Client-owned
Scalable, Flexible
Includes development of corresponding Looker dashboards
Special Projects
Customer Retention. Lift. Optimization. Life-Time Value. Customer Deep Dives. Pricing.
LTV & Cohort Modeling
Attribution & Incrementality
Forecasting & Revenue Optimization
Experimentation & Testing
Get In Touch
What’s your biggest reporting challenge? Let’s talk.
